When in 2014 Adidas re-launched the famous Stan Smith tennis shoe model from the 60’s and early ’70s, as well as the Superstar sneakers the following year, no one could have guessed that these two shoe models would cause a real world craze. Or we actually could?
With these two trendy pairs of trainers shaking up Instagram, sporty footwear has become more fashionable than ever. Most of the fashionable influencers were seen wearing trainers literally day to dark, whether it is dressed up or dressed down.
They are an extremely popular footwear choice for spring, not just on social media but among celebs too. Victoria Beckham was seen wearing Stan Smith model, while Alexa Chung wore Adidas Superstar during the New York Fashion Week.
Priced around £70-80, both models are quite accessible to the mass market. It seems Adidas indeed hit the score with both trainers.
Adidas Superstar or Stan Smith?
Update: Stella Mccartney has launched a vegan Stan Smith sneakers made of recycled polyester in September 2018. Price: £235.